Steve Maurer Freelance Writing

Industrial copywriting and content marketing - manufacturing, machinery, electrical and safety fields

Need industrial strength copy? Call me at +1 479.304.1086

Schedule Your Discovery Call Now! (Calendar Pop Up)

Be the guide your industrial customers rely on for advice, info and solutions.
A likeable expert they can get to know, like and trust. When they win, you win.

  • Email
  • Facebook
  • LinkedIn
  • Phone
  • Home
  • About
    • Industrial Copywriter – Who, What and Why
    • My AI Use Policy
    • Typical Industrial Copywriting Rates
    • How I Work With B2B and Industrial Copywriting Clients
    • How I Collaborate With B2B Agencies
  • FAQ
  • B2B Copywriting
    • Industrial B2B Case Studies
  • Testimonials
  • Examples
  • Contact
  • Articles

B2B Writing Examples & More

Imagine how quality copy and content can help your business. You  become a likeable expert in your B2B field. Your prospects and clients will get to know, like and trust you. I can help you with that. Here are a few examples of my Content Marketing articles, press releases and more:


Sample Case Study

sample case study
Sample Case Study

Sample case study (PDF). Click to open in a new tab. Right click image to save to your computer.

Autocar Editorial  in WasteAdvantage Magazine

(PDF) Click link to open in a new window. Right click to save to your computer.

Autocar Editorial in Modern Work-Truck Solutions

(PDF) Click link to open in a new window. Right click to save to your computer.

Content and blog articles for Mary’s Sew and So! website

Mary’s Sew and So! website – http://www.marysews.com Ok, it’s my wife’s site. But it counts because she’s getting a TON of business from it! In fact, after finding the average income per quarter in 2013, we calculated a potential 300% increase for 2014. Not bad for a Grandma in Arkansas! Over 85% of her new clients are coming from organic search engine results, with the remainder being referred to her by previous clients.

Update…I  was way off in my calculations. When we tallied up the books for 2014, she didn’t have a 300% increase in revenue. It ended up at 700%! Sometimes, it’s nice to be wrong.

Swivelpole(tm) in Perth, Australia

I ghost write the blog articles for Swivelpole in Perth, Australia. They are an industrial light pole manufacture with a unique “twist” to their product. Our goal is to bring their product to Europe, Middle East Asia and North America. Currently, we are working on an awareness campaign that includes a microsite, postcard mailing and email contact. With their permission, here is a link to one of the article I wrote for them.

The Future of Maintenance Includes Safe Work Practices – http://swivelpole.com/us/news/2015/future-maintenance-includes-safe-work-practices/

Uberflip.com – content marketing articles

Why Engagement Metrics Matter – http://hub.uberflip.com/h/i/45038047-why-engagement-metrics-matter

How to Write Compelling Content for a Boring Industry – download the PDF here

Cut the BS: Why Authenticity Matters More for SEO – http://hub.uberflip.com/h/i/4925671-cut-the-bs-why-authenticity-matters-more-for-seo

How to Write a Headline That Always Works – http://hub.uberflip.com/h/i/3796285-how-to-write-a-headline-that-always-works

How Agile is Your Content Marketing? – http://hub.uberflip.com/h/i/1604484-how-agile-is-your-content-marketing

Email Metrics – What to Track and Why – http://hub.uberflip.com/h/i/1965600-email-metrics-what-to-track-and-why

How to Define Your Readership – http://hub.uberflip.com/h/i/1404918-how-to-define-your-readership

Focus Makes Content Marketing Effective – http://hub.uberflip.com/h/i/1261647-focus-makes-content-marketing-effective

The Art of Writing Simply – http://hub.uberflip.com/h/i/568893-the-art-of-writing-simply A post that explains how writing simply can increase your content’s believability.

To Get Your Content Read…Give Your Readers a Tour – http://hub.uberflip.com/h/i/367788-to-get-your-content-read-give-your-readers-a-tour How headings, subheads, bullet points and other article formatting gives your reader a better reading experience.

My Archived posts on Uberflip – http://hub.uberflip.com/h/author/499071-steve-maurer


Berries Unlimited – Here is one of the press releases that I did for Berries Unlimited of Prairie Grove, Arkansas. They are the largest developer and propagator of Honeyberries in the United States. Click here to see the press release as it was submitted to the Wall Street Journal. Click here to view the PRWeb press release.


The Data Rescue Center – Hard drive recovery lab

Here is a page that I wrote for The Data Rescue Center about their most interesting drive recoveries. I wrote blog posts for them for about three years, as well as much of their website content.

Top Data Recovery Stories

(PDF) Click to open in a new window. Right click to save to your computer.

Onsite Link: Top Data Recovery Stories


Steve Maurer – steve@maurer-copywriting.com Office Phone: (479) 304-1086

Print Friendly, PDF & Email

Contact Steve

Steve Maurer Office - +1 (479)304-1086 Email: steve@maurer-copywriting.com 3000 West Anne Street Fayetteville, AR 72704 Click here for my Contact Form

View Steve Maurer's profile on LinkedIn

Let’s Talk About Your Important Project!

Schedule Your Discovery Call Now! (Calendar Pop Up)

A Terrific Writer to Work With

Steve is a terrific writer to work with - timely, thorough, enthusiastic, and a genuine pleasure to hire. His writing is conversational and informative - exactly what we need on the web today. I'm privileged to consider him part of my writing team!
Mindy McHorse
Executive Editor for Barefoot Writer Magazine, Copywriter/Consultant/Author

Sales Enablement Copy Certification

Goes above and beyond to create premier content

You won’t find a harder-working writer anywhere else! I contacted Steve when we needed a writer for a business with very specific needs and incredibly high standards—and he did not disappoint! Not only does Steve have deep manufacturing industry experience and insights, but he’s also easy to communicate with, listens to client needs, and goes above and beyond to create premier content. The work he produced was outstanding and performed well. It was a joy getting to know him throughout our content-writing engagement. Can’t wait to work with him again!

Erin Hardy
Senior Director, Copy

Direct Response Certification

A Responsible Professional

"Steve Maurer is a well-trained copywriter who provides excellent content and works 110% to give clients what they want, when they want it. If you are looking for a responsible professional who provides results, call Steve."
Melanie Rembrandt
BtoB Content Strategist and PR Consultant,
Rembrandt Communications®, LLC

AWAI Verified(TM) Copywriter

AWAI Verified

(Opens in a new window or tab)

Friendly, Down to Earth. Like an old friend

When we first started blogging, we were struggling to get our blog posts completed efficiently. Steve helped us get our thoughts organized and on paper and also made recommendations as to how we could improve our lead magnet and website in general.

Steve has a special gift for making dry subject matter interesting and easy to consume – and that’s not an easy thing to do. He’s friendly, down to earth and very easy to work with. After five minutes talking with him you’ll feel like you’ve been old friends for years. Don’t hesitate to call him. Great guy.

Kathy Oken
Co-Owner, The Oken Company

Sign up for my free newsletter!

About That Copy Guy

I’m a professional, freelance business writer, specializing in content marketing; content that engages readers and promotes my clients as credible, reliable and trustworthy.

As likeable experts. Read More…

Professional, Easy to Work With

Steve contributes to the Uberflip Blog on an ongoing basis and is exactly what you want in a freelance writer, and more. Not only is he an expert in his field and an engaging writer (his pieces are always hits with our audience), he’s a complete professional and so easy to work with.

He routinely beats deadlines and approaches his work with a genuine enthusiasm – I always know I’m going to get great results.
Hayley Mullen
Former Community Manager at Uberflip

AWAI Circle of Success Member

Detail Oriented – One of the Team

The Data Rescue Center/Prosoft Engineering Recommendation
Steve wrote quality, in-depth technical content for our blogs and website for several years. He has an extensive technical background and has been able to learn about our products and company very quickly.

With that he has been able to provide us with great content as if he were an actual in-house employee. Steve has strong writing skills, great grammar, quick turn around and pays attention to details.

I would highly recommend him.
J. Bell - Marketing Manager

Mailing Address

Steve Maurer Freelance Writing
c/o Steve Maurer
3000 West Anne Street
Fayetteville, Arkansas 72704

Contact Information

Office Phone: 479-304-1086
Email me - Steve Maurer
View Steve Maurer's profile on LinkedIn

Simple Effective Writing

Simplicity is the Ultimate Sophistication
- Leonardo Da Vinci

  • Nice Guy. Wears Work Boots. Writes B2B Industrial Copy
  • Privacy Policy
  • Copyright Notice
  • Terms and Conditions
  • My AI Use Policy

© 2025 www.maurer-copywriting.com · Rainmaker Platform

Privacy Policy