Steve Maurer Freelance Writing

Industrial copywriting and content marketing - manufacturing, machinery, electrical and safety fields

Need industrial strength copy? Call me at +1 479.304.1086

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Be the guide your industrial customers rely on for advice, info and solutions.
A likeable expert they can get to know, like and trust. When they win, you win.

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Home›Archives for case studies
Outhouse Copywriting – Let’s Talk Price

Steve Maurer February 26, 2020 Leave a Comment

Outhouse Copywriting – Let’s Talk Price

Okay, I realize "outhouse" might not be the best term. But, hey … I'm from Arkansas. What do you expect? Besides, you're reading this, so … Anyway, there are times when a business or organization needs to hire a writer or writers from outside their group. There could be several reasons: Not enough inhouse staff writers to handle the work load Not enough staff writers that understand the product or service Not enough staff writers that understand how to write the copywriting format needed No staff writers … at all Those … [Read more...]

Filed Under: B2B Copywriting, case studies, Freelance Writing, Marketing, Uncategorized

The Porridge Was Just Right – Goldilocks

Steve Maurer September 7, 2016 Leave a Comment

The Porridge Was Just Right – Goldilocks

How's that for a testimonial? I hope you'll cut me a little slack here. After all, I'm not just a B2B copywriter. I'm a grandpa … with twin granddaughters! They're not quite a year old and not too picky about what I read to them. They grin no matter what I say. I could read The Wall Street Journal to them and they'd be happy as little meadowlarks. But their big sister, the Bug, is different. If she's heard a bedtime story before, I'd better read it right! For example, if I pull Goldilocks and the Three Bears off the shelf, she'll … [Read more...]

Filed Under: B2B Copywriting, case studies, Content Marketing, Important

Contact Steve

Steve Maurer Office - +1 (479)304-1086 Email: steve@maurer-copywriting.com 3000 West Anne Street Fayetteville, AR 72704 Click here for my Contact Form

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A Terrific Writer to Work With

Steve is a terrific writer to work with - timely, thorough, enthusiastic, and a genuine pleasure to hire. His writing is conversational and informative - exactly what we need on the web today. I'm privileged to consider him part of my writing team!
Mindy McHorse
Executive Editor for Barefoot Writer Magazine, Copywriter/Consultant/Author

Sales Enablement Copy Certification

Goes above and beyond to create premier content

You won’t find a harder-working writer anywhere else! I contacted Steve when we needed a writer for a business with very specific needs and incredibly high standards—and he did not disappoint! Not only does Steve have deep manufacturing industry experience and insights, but he’s also easy to communicate with, listens to client needs, and goes above and beyond to create premier content. The work he produced was outstanding and performed well. It was a joy getting to know him throughout our content-writing engagement. Can’t wait to work with him again!

Erin Hardy
Senior Director, Copy

Direct Response Certification

A Responsible Professional

"Steve Maurer is a well-trained copywriter who provides excellent content and works 110% to give clients what they want, when they want it. If you are looking for a responsible professional who provides results, call Steve."
Melanie Rembrandt
BtoB Content Strategist and PR Consultant,
Rembrandt Communications®, LLC

AWAI Verified(TM) Copywriter

AWAI Verified

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Friendly, Down to Earth. Like an old friend

When we first started blogging, we were struggling to get our blog posts completed efficiently. Steve helped us get our thoughts organized and on paper and also made recommendations as to how we could improve our lead magnet and website in general.

Steve has a special gift for making dry subject matter interesting and easy to consume – and that’s not an easy thing to do. He’s friendly, down to earth and very easy to work with. After five minutes talking with him you’ll feel like you’ve been old friends for years. Don’t hesitate to call him. Great guy.

Kathy Oken
Co-Owner, The Oken Company

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About That Copy Guy

I’m a professional, freelance business writer, specializing in content marketing; content that engages readers and promotes my clients as credible, reliable and trustworthy.

As likeable experts. Read More…

Professional, Easy to Work With

Steve contributes to the Uberflip Blog on an ongoing basis and is exactly what you want in a freelance writer, and more. Not only is he an expert in his field and an engaging writer (his pieces are always hits with our audience), he’s a complete professional and so easy to work with.

He routinely beats deadlines and approaches his work with a genuine enthusiasm – I always know I’m going to get great results.
Hayley Mullen
Former Community Manager at Uberflip

AWAI Circle of Success Member

Detail Oriented – One of the Team

The Data Rescue Center/Prosoft Engineering Recommendation
Steve wrote quality, in-depth technical content for our blogs and website for several years. He has an extensive technical background and has been able to learn about our products and company very quickly.

With that he has been able to provide us with great content as if he were an actual in-house employee. Steve has strong writing skills, great grammar, quick turn around and pays attention to details.

I would highly recommend him.
J. Bell - Marketing Manager

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Steve Maurer Freelance Writing
c/o Steve Maurer
3000 West Anne Street
Fayetteville, Arkansas 72704

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